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Calliagnosia – MORE COMING SOON!

MFA Thesis Prompt: Authenticity
Instructor: Kelly Holohan
Photography: Sam Fritch
Story: Ted Chiang

Based off of the short story by Ted Chiang, Calliagnosia is a science fiction product brand that markets a do-it-yourself medical procedure to prevent lookism. Calli switches off the brain’s aesthetic reactions to the human face, preventing the user from engaging in discriminatory or preferential treatment of others based on looks.